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Col Crawford’s is launching our ‘WE’ Brand Campaign.

Col Crawfords is launching our ‘We’ Brand Campaign.

We, is Col Crawfords, the entire company and all of its staff. We is us, as well as the broader Crawford family and therefore touches on our community and the Northern Beaches.

We have been looking after the motoring needs of the Northern Beaches community for over 50 years. We don’t believe there is another car dealership on the Northern Beaches like Col Crawfords. We are very proud of who we are, what we stand for and what we have achieved. Our We Brand Campaign reflects on our history, touches on “the now” and announces the future.  We know that there is little difference in product and price these days and everything is so competitive. The real difference for the consumer is the brand and culture of the business and that the best customer experience is delivered.

We have 3 locations, Brookvale, Narrabeen and Mona Vale. We have 8 leading brands and sell over 5,000 cars a year.

We will be the first car dealership on the Northern Beaches to seriously get behind Electric Vehicles, giving our customers a choice of product and also assisting them to address their domestic power solutions at the same time.

We remain very proud of our past and who we are today. We continue to invest in our people, facilities and technology, so we are geared for tomorrow.  We will always value and respect the origins of the business and the core values that have been its foundations for over 5 decades.  But importantly we understand that what will drive you tomorrow will be different from today.

We have. We do. We will be here to look after you in every way. We is a commitment, a promise and the future is exciting.

Nissan announcement

Further Information on the Non-Renewal of the Col Crawford Nissan Dealer Agreement

As of 31st August Col Crawford ceased to be a Nissan Dealer. After 47 years of representing Nissan (originally known as Datsun), Nissan Motor Company Australia has chosen not to renew our Dealer Agreement. This decision by Nissan has not been performance based. Such as a Manufacturer (Franchisor) can design and have in place in a Dealer Agreement with the current Australian legislation and franchising codes, non-renewal, and in our case the franchisor has simply made the decision not to renew the franchisee’s (Col Crawford’s) term as a Dealer.

Our 50th Birthday Year … Let the Celebrations begin!

Our 50th Year … let the celebrations begin!

In May 1967 my Father, Col Crawford, started his own business on a small block of land in Brookvale. Dad was really lucky that a Bank Manager was prepared to back him, lending him the money to buy the Pittwater Rd land that had a burnt out cottage on it.

Come and check out he all new 2017 Holden Astra

The New 2017 Holden Astra has arrived!

The WAIT IS OVER – The New 2017 Holden Astra has ARRIVED and is available to test drive today.  The seventh-generation model bearing that nameplate to be sold in Australia.  Described by Peter Keley, Holden Executive Director of Sales, as “one of the pillars of the Holden range going forward”, this new-generation Astra replaces the Cruze in the line-up as the brand’s small hatch offering.